
Authentic content that engages your audience!
Welcome to Willoch UGC Studio!
With solid experience and trust from over 40 customers in user-generated content (UGC) for the Scandinavian market.
Why UGC?
I help brands create genuine, engaging and targeted content that builds trust and increases visibility on social media.
With experience in beauty, travel, lifestyle, technology, hospitality and food & beverage, I create content that engages and reaches your target audience. I adapt to your brand and deliver effective content that gets results.


Previous clients



















Previous works
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Customer review
“ I´ve had the pleasure of working with Martine twice on the HelloFresh UGC project, and I cannot recommend her highly enough! We chose to collaborate with her again due to her consistent delivery of top-quality content on time. Her responsiveness and professionalism made both of our collaborations seamless. Martine is a natural UGC creator who truly understands the needs of brands. I would absolutely work with her again!”
Olga from The Source
"Martine has been a invaluable resource for us at GAGNER. She has contributed with everything from filming and editing to planning and publishing content on behalf of our clients, and we have been very pleased with her work. She is reliable, self-driven, and takes full responsibility for her tasks, while also bringing a positive and vibrant energy into the collaboration. She is also great at adapting to different industries and target audiences. We can highly recommend her to anyone in need of a skilled and dedicated content creator!"
Martine Kjelstad Meland, Agency Director GAGNER
"Martine is a creative and bubbly girl. Working with her is easy and efficient, and she has delivered products that we are very happy with. We've also received a lot of positive feedback from customers and employees at Mosseporten."
Kamilla Tarvang Aagaard, Centre leader Mosseporten
“We are so happy with our collaboration with Martine. The communication is quick and easy, and we are so pleased with the results of the assets she created.”
Moa Andreasson, Social media coordinator & content creator at Vissy Comms
Kamilla Tarvang Aagaard, Centre leader Mosseporten
“Martine is a creative and bubbly girl. Working with her is easy and efficient, and she has delivered products that we are very satisfied with. We have also received a lot of positive feedback from customers and employees at Mosseporten”
Moa Andreasson, Social media coordinator & content creator at Vissy Comms
“We are so happy with our collaboration with Martine. The communication is quick and easy, and we are so pleased with the results of the assets she created.”
Moa Andreasson, Social media coordinator & content creator at Vissy Comms
“We are so happy with our collaboration with Martine. The communication is quick and easy, and we are so pleased with the results of the assets she created.”
Moa Andreasson, Social media coordinator & content creator at Vissy Comms
“We are so happy with our collaboration with Martine. The communication is quick and easy, and we are so pleased with the results of the assets she created.”
Here are some of the services I offer
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Product and UGC photos
I offer authentic UGC images that help brands strengthen their social media presence. UGC imagery has a personal and genuine feel, making products appear more accessible and credible to the target audience. I use creative staging and lighting to emphasise the best aspects of the product, while adapting the style to the brand and target audience.

Organic video
This is content designed to engage and build a natural connection with your target audience. Organic UGC is authentic, genuine and made to feel like part of the daily social media stream. Here, we focus on building trust and relationships through creative, inspiring videos that often involve product reviews, everyday use and real customer experiences. This content helps your brand come across as approachable and relatable, without hard sales pitches.
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Advertisement video
Ad content is created with a clear goal - to convert. This is customised content for paid campaigns that are designed to generate actions such as purchases. The focus here is on creating videos that are designed to grab attention quickly, emphasise product benefits in an engaging way and encourage immediate action.
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